Let’s take you to your happy place.

 

Yes to sweet. No to sugar. Simply delish.

 

As our name implies, we’re innocent of sugar and gluten! We’re no big fans of dairy too! We only plead guilty for delivering exceptional quality products and for creating the most amazing -naturally sweetened, dairy-free, gluten-free- yummy experiences!

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Get a welcome bonus worth AED10 off when you join our loyalty program.

So What’s New?

  • Soon! Indulgence is the perfect gift.

    You bet ya. Buy your innocent sweets e-Gift Card easily online and you will receive the gift card code almost instantly by email or have it sent directly to your friend or colleague. It’s easy, fast and secure!

  • Our own grade-A coffee range. Coming soon!

    Coffee is a passion matter and passionate we are! We’re working around the clock with our coffee partners to offer you a select range of single-source Grade-A coffee beans to indulge at home.

  • Catering, a cut above

    Do not settle for second best. Your next fiesta must not compromise on great food and tasty treats. Let us take charge of your event, from conceiving a great menu to making everything happen. You enjoy carefree!

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